22 Comments

Yes, yes, yes. People not platforms! Supernova LOVES Dedicate Your Life to Music.

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Dedicate Your Life To Music LOVES Supernova. This is on!

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This is truly awesome… I’m just one year in and needed to read this to create direction and purpose. Thanks so much 🙏🙏🙏

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I’m so happy to reach an artist early in their career, I can’t even tell you. Less time wasted = more music connections ❤️

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Always a source of clarity and direction in my music journey when I need it. Looking forward to finding and nurturing relationships this year!

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You’re the ultimate light! ❤️❤️❤️

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Email list is so important! It's a direct line to your fans. I would suggest going through your list subscribers every couple of months and removing people who don't open/read your newsletter. This will help keep your emails out of spam folders and increase your open %.

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So many ways to optimize email! My favorite method is to organize geographically!

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What mailing list services do you recommend? I’ve just been doing it super lofi from my own gmail for a while, lol

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I used gmass for years when I was a publicist. I’ve also liked Kalvio, but if your list is small, gmail is honestly killer

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Legit, thank you

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I’m a little over 200, just been thinking about trying something new that might offer some analytics that would be useful for things I’m not really able to track with the current setup

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I would follow Seth Werkheiser/Social Media Escape Club. I’m tapping him to help design my email marketing course later in the year.

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I've used Kit! it's free until you want to have automations. every month I upload all my substack subscribers into Kit. they are doing some cross integration and recommendations of creators like substack.

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I've been using ReverbNation for years. It does the trick. Nothing fancy.

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Started my list, what a helpful exercise. SO happy to be getting caught up with your substack!

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❤️❤️❤️ happy to have you here!

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With one of the bands I play, I’m trying to setup a direct group message thing using Whatsapp (everyone uses it here in Europe). Ask for permission to add people and be super, super personal. Use the excuse that we’re between albums and writing new music to make them part of the process, with simple phone videos, personal message to specific people, etc.

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That’s so cool, I love that

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I love this - thank you!! I was doing something similar to this for my business, and realized how about 90% of my clients come from 5 people/businesses and to continue to focus on nurturing those people the most. It's so hopeful how this applies as an artist too!

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